Introducing
Brand Vision
To understand the geography of human inner emotions through the science and poetry of scent.
Brand Vision
To understand the geography of human inner emotions through the science and poetry of scent.
We are dedicated to forging olfactory keys that unlock specific emotional states. Our mission is built upon a "trinity of truth": first, we honor and explore the wisdom of ancient botany; second, we validate and interpret this wisdom through the rigorous lens of modern neuroscience; finally, by using ethically sourced, sustainable botanical ingredients combined with profound neuroscientific insights, we construct each sensory masterpiece to build a deep resonance between the plant's essence and the user's inner world.
The Vances are an old family of German descent who emigrated to Switzerland during the 17th-century wars of religion. They became renowned for serving the local community with their profound botanical knowledge and apothecary traditions. The family estate, named "Villa Folia," is nestled on the eastern slopes of Lake Geneva, overlooking the magnificent landscape, with a history dating back to the 18th century.
"From the Founder's Journal":
“I spent most of my childhood in my grandfather's library. The most precious books there were not the works of famous authors, but the 'Codex' passed down through our family for generations. My ancestors used poetic language to record how plants could touch the human soul.
Later, I spent a decade in the laboratory, using the language of neuroscience to verify this ancient wisdom. I discovered that the two paths converge. When the 'serenity' described in the ancient texts could be visualized as stable alpha brainwaves on a brain scan, I knew I had found my life's mission.
FOLIAURA is not my creation; it is more of a translation. We transform the insights slumbering within yellowed pages into olfactory experiences you can feel for yourself. We do not sell fragrances; we offer a key—a key forged from the ancient wisdom of plants, polished by modern science, and designed to unlock your own inner world.
Ultimately, the true protagonist is not us, nor is it even the plants. It is you. Your feelings are the truest reflection of your existence. And our work is simply to help you hear their echoes more clearly.”
FOLIAURA. Archiving the world's scents.